DALLAS SUMMER MUSICALS AND BROADWAY ACROSS AMERICA
ANNOUNCE NEW PARTNERSHIP
A NEW ERA FOR DALLAS SUMMER MUSICALS AND NORTH TEXAS THEATRE
Dallas, TX (September 9, 2016) – Dallas Summer Musicals, Inc. (DSM), the historic nonprofit presenter of Broadway theatre in North Texas, and Broadway Across America (BAA), the foremost presenter of first-class touring Broadway productions throughout North America, today announced that both organizations will come together to book and secure future Broadway seasons for North Texas, beginning in 2017-2018.
“Dallas is at the brink of a revolutionary transformation, especially within the arts community. Given the vitality and diversity currently on Broadway, we are excited about DSM’s partnership with Broadway Across America which could not have happened at a better time than this, the Platinum Age of musical theatre,” says Ted Munselle, DSM 2016 Chair of the Board. “Broadway Across America is known for their network of premiere theatre relations and their influence in the industry is unparalleled, which is why this partnership offers strong support for our organization,” adds Munselle.
“Broadway Across America’s roots are in Texas,” says John Gore, Owner and CEO of BAA’s parent organization, The John Gore Organization. “Since our company was founded in Texas in 1982, we are very proud that Dallas, a top 5 market, has joined our other long-time Texas partners in Austin, Houston and San Antonio as well as those throughout North America. With the largest theatrical subscription base in the world, we are excited to work with our new partners to bring DSM’s audience the best of Broadway.”
The new partnership aims to enhance both organizations presence in the industry by jointly booking shows for the Dallas market and improving marketing strategies. BAA will act as the voice for DSM in booking affairs ensuring top quality production deals, while sharing in the financial responsibilities of presenting a show. BAA’s multiple market resources will also assist DSM with analytics and promotional tools to better position their marketing efforts. DSM will become BAA’s anchor partner in the North Texas market, while further strengthening the organizations position in the southwest region, as DSM continues to enrich the cultural landscape of the community at the heart of Fair Park.
“Dallas is a world-class city and we are proud to work with Dallas Summer Musicals to bring the best shows and the best practices in the industry to Dallas,” says Lauren Reid, CEO of Broadway Across America. “It is gratifying to establish a partnership with such a beloved institution. Together, we will work to bring the highest quality arts and entertainment experiences to the North Texas community.”
DSM will continue to maintain its working relationship with Performing Arts Fort Worth to further enhance both organizations commitment in developing collaborative efforts that benefit their patrons and the performing arts in Dallas-Fort Worth.
“We have been a staple in the Dallas community for decades and a cornerstone for touring Broadway in the southwest region. From exciting new partnerships to mold-shattering upcoming developments, we look to bring the new age of the Broadway experience to Dallas, while keeping our traditional values as we continue our 77 year legacy of making memories that will last a lifetime,” says Munselle
Dallas Summer Musicals will kick off its 2016-2017 Season with the dazzling holiday favorite, BROADWAY CHRISTMAS WONDERLAND. The season will continue with the Tony Award®-winning lavish and stunning Broadway hit AN AMERICAN IN PARIS; followed by the spectacular theatrical concert, LET IT BE, a tribute to The Beatles; back by popular demand, the high-heeled kicking sensation, KINKY BOOTS; the captivating circus extravaganza, CIRCUS 1903 – THE GOLDEN AGE OF CIRCUS; and closing the season, the romantic thriller based on the smash hit film, THE BODYGUARD, starring Grammy® nominee Deborah Cox!
In addition, the beloved family-friendly stage adaptation, RUDOLPH THE RED-NOSE REINDEER: THE MUSICAL; the Emmy® Award-winning classic hit TV series, CHEERS LIVE ON STAGE; the explosive and vigorously choreographed, STOMP; and the magical and thrilling return of, THE ILLUSIONISTS will be presented as season add-ons.
Dallas Summer Musicals’ 2016-2017 Season tickets, starting at $116, are now on sale online at DallasSummerMusicals.org, by phone at 214-346-3300 and at The Box Office, 5959 Royal Lane, Suite 542 in Dallas, TX. In addition, season ticket buyers have the option to include four season add-ons to their season subscription. Season add-on tickets are discounted for subscribers and range from $14-$82 per show.
Groups of 10 or more receive a 15% discount throughout the season. Orders of 10 or more placed before September 16, 2016 will receive a 20% discount. All groups receive priority seating and many more benefits. Please call 214-426-GROUP (4768) or email Groups@DallasSummerMusicals.org.
About Dallas Summer Musicals:
Dallas Summer Musicals, Inc. (DSM) is the historic nonprofit presenter of Broadway theatre in North Texas. DSM produces, presents and promotes excellence in live musical theatre with year-round performances for diverse audiences of all ages, impacting the lives of children and families through education and community outreach programs, while enriching the cultural landscape of Dallas/Fort Worth, North Texas and the Southwest Region.
As a 501(c)(3) non-profit organization, DSM relies on a variety of funding sources to bring the Best of Broadway to Dallas at affordable ticket prices, as well as to preserve the beautiful historic theatre, educate young audiences and create important community programs. DSM’s Seats for Kids program provides a meaningful arts education experience to thousands of low income, at-risk and special needs children. DSM Kids Club is a program created to foster tomorrow’s musical theatre audience. Through exciting activities children gain an interest, hands-on-knowledge and appreciation of the performing arts. In addition, Dallas Summer Musicals Academy of Performing Arts offers professional theatre arts training and scholarships to talented students in need. DSM’s High School Musical Theatre Awards are patterned after Broadway’s Tony® Awards and celebrate the power of the arts to significantly improve all areas of education. DSM Associate Producers is a dynamic group of young professionals with a mission to support DSM by cultivating future patrons and leaders making DSM part of the culture for young professionals in Dallas. DSM Guild is a group of individuals who share a love of musical theatre and support DSM by providing stellar service and hospitality to the cast and crew of every show.
Since 2010 the experts at DSM have made significant changes and upgrades to its acoustical systems to improve the sound quality of the productions for all its patrons, including the hearing impaired, leading to the development of Hear Us Now!™; a device which utilizes five assistive listening technologies (T-coils, FM Classroom, Streamers, FM systems, and traditional headsets) to deliver a clear and direct audio signal. It is so unique that a trademark has been allowed by the United States Patent and Trademark Office. Seats for Vets, DSM’s newest initiative, serves war veterans and their families by providing them discounted access to a unique theatrical experience as a way of thanking them for their service. Ticket sales alone do not sustain these endeavors. Only support from committed businesses, foundations and individuals make these programs possible.
Dallas Summer Musicals is presented by Texas Instruments and gratefully acknowledges the support of our season sponsors and partners The Dallas Morning News, WFAA TV Channel 8, American Airlines, and The Original Cupcakery.
For more information about Dallas Summer Musicals, please call 214.421.5678 or visit our website at DallasSummerMusicals.org.
About Broadway Across America:
Broadway Across America (BAA) is part of The John Gore Organization family of companies, which includes Broadway.com and The Broadway Channel. Led by 9 time Tony-winning theater producer John Gore (Owner & CEO), BAA is the foremost presenter of first-class touring productions in North America, operating in 40 markets with over 265,000 subscribers. Presentations include Disney’s The Lion King, Wicked, The Book of Mormon, The Phantom of the Opera and the up-coming Hamilton. Current and past productions include Beautiful, Chicago, Fiddler on the Roof, Finding Neverland, Million Dollar Quartet, Hairspray, On Your Feet!, The Producers, School of Rock, Waitress and the 2016 Broadway revival of Cats.
Broadway Across America is based in New York City with twelve offices throughout North America including a regional team based in Texas. BAA supports local presenting partners with industry leading programming, marketing, sales, pricing and operations teams that have helped BAA markets outperform the industry.